Softwares : Figma

 

This redesign of POLIGHT's website was carried out with a user-centered approach, while respecting the brand’s visual identity and values. The information architecture was optimized, transitioning from a basic landing page to a more comprehensive structure, integrating key sections to highlight the portfolio, services, and team. The design aligns with the brand’s guidelines, using the distinctive color palette and typography, and incorporating animations based on the concept of turning lights on and off to create a visually striking experience.
 

Additionally, UX/UI was prioritized, ensuring intuitive and seamless navigation across all devices. Innovative visual interactions and conversion elements, such as the footer contact form, enhance functionality, allowing users to explore the content efficiently and engagingly. This redesign strengthens POLIGHT's digital presence and reflects its expertise in transforming spaces with light.

Website: Polight Web